
The Herbalist: strategy, branding & packaging designs
A brand built around thinking globally and acting locally.
This new environmentally and socially conscious skincare company was in need of a logo and packaging designs that reflected their simple, skin-friendly ingredients.
All packaging produced for The Herbalist is printed on sustainable and recycled materials sourced locally in Australia to help reduce their carbon footprint.
A set of brand and imagery guidelines were created in tandem to ensure consistency across all touch points both on and offline.
Check back to see the retail install later this year.









